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I was lucky to be interviewed by  Ditsa Keren at Delivery Rank last month on Body Image.  It is the story of Shaping Perspectives…A Woman’s Way to Joy.  You can read the full article HERE.  I thought it would be a great way to start the new year here on the blog.  Enjoy.

Shape your Limiting Perspectives on Body Image and Transform your Life!

Anne Poirier, CSCS and expert in eating disorders, shares her own struggles with body image and eating disorders with DeliveyRank and explains how she helps people free themselves from negative beliefs about their body and weight.

How did you come up with the idea of Shaping Perspectives?

Shaping Perspectives perfectly reflects our company’s concept because the individuals we serve tend to suffer from skewed beliefs and behaviors related to food, eating and exercise. Simply put, they have internalized a negative and distorted self-image..

When we coach them to start recognizing these issues and changing their focus, the latter lose the power and grip that have kept them prisoners inside their own bodies. The way we see our bodies has been influenced by societal standards that determine how we are ‘supposed’ to look, as well as what we should think about food and how much we should weigh. From a different perspective, we begin to see and treat ourselves differently.

I think about Wayne Dyer’s old saying: “When you change the way you look at things, the things you look at change”.

And that is our motto at Shaping Perspectives.

Could you give us some background about how this company was launched?

I was motivated to launch this company based on my own journey. I had an eating disorder as a pre-teen, which really altered the way I related to food and how I saw my body for much of my life.

My own journey through decades of disordered eating, compulsive exercise and negative body image and self-talk constituted the fuel to find a better, different and more enjoyable way to eat, move and live.

With the support of my husband (and business partner), I went to graduate school to study eating disorders, hired the support of a therapist and coach, wrote a book called The Body Joyful: My journey from Self-loathing to Self-acceptance, and started the company Shaping Perspectives- A Woman’s Way to Joy.

Is your program based on specific traditions or is it personalized to suit every client’s needs?

Our diet-free program has specific tools, strategies and steps, based upon proven ‘best practices’ yet it is also personalized for each client’s wants, needs, experience and history.

Our steps include: Intuitive Eating, Body Image Work, Self-Talk and Self -Compassion, Stress Management, Joyful Exercise and prioritizing Self-Care. I always start from the place where the client is having the most difficulty. How the client sees and thinks about their body? Is he/she binging? Is he/she completely feeling overwhelmed and running on empty? Then we create an individualized action plan to take them from where they are to where they want to go.

The Body Joyful Revolution

Do you innovate and experiment with different nutritional programs? If so, which success stories are worth mentioning?

The only nutritional program I work with is Intuitive Eating, which includes hunger, fullness, satisfaction, peace with food, mindful eating and emotional eating, among other things. Intuitive Eating gets a person in touch with why, when and how they eat. It includes 10 principles, including hunger, fullness, satisfaction, peace with food, mindful eating, emotional eating and how the body responds to food.  (Like noticing what foods bring you down, while others make you feel energized) It was created by my mentors Evelyn Tribole and Elise Resch. (Supported by over 100 research articles)

One of my clients sent me a text about how practicing Intuitive Eating has changed her relationship with food. She said this:

In the past, I spent all this time, money, and energy (mostly emotional energy) planning, eating and then feeling BAD about myself! Because of Intuitive Eating, I no longer spend all this time obsession about sweets and beating myself up. No wonder I have so much energy now!” Eliza

Which diet/nutrition/therapy programs are the most popular among your customers?

Most of my customers have been dieting for years, or decades and are ready to get off the dieting roller coaster for good. Because they lack trust with themselves and their bodies, we first help them shift their perspectives, self talk and beliefs about dieting, food and body.

We next address the emotional connections to food. Why do they turn to food when not hungry? What are the emotional needs that are not being met, and what are their expectations about how food will fix everything, at least temporarily. What is the need they are trying to fill?

Finally, I support them as they implement and master the 10 intuitive eating principles. For those individuals who stress eat or binge eat do a deep diver to uncover the reasons they are choosing to utilize food to solve the problem, issue, anxiety, worry etc.

Does your approach address issues like trauma or childhood issues leading to eating disorders or a flawed body image?

Yes, my method which is called the Body Joyful Solution does address trauma and childhood issues leading to eating disorders or a flawed body image, by exploring the origins of people’s body image, relationship with food and the types of beliefs they have about themselves.

As a certified eating disorder specialist, eating disorder survivor and member of the National Eating Disorder Lived Experience task force I have both personal experience and specialized training to help my customers connect past traumas or childhood issues, such as being weight teased, bullied, starting a diet at an early age, having poor body image etc…

In addition, I internalized society’s thin ideal and dieting cultures messages that surrounded me, both of which are the leading precursors to eating disorders. And, we do explore the origins of our body image and the types of beliefs we have about ourselves, that stem from childhood experiences, people and environments.

I personally internalized many common everyday conversations about ‘right size’ and ‘wrong size’ bodies, about good foods and bad foods and terrible foods..

So in the work that I do, we address all of these issues to help the client better understand why they have been stuck on particular behaviors for years. I use the term “No Wonder” a lot: “It is no wonder that you responded that way, nor that you thought that would fix everything, or that you turned to food for comfort because that is what you learned”.

The Body Joyful Solution is effective because it meets a person where they are and provides support via simple tools and strategies to help them develop habits that guide them towards food freedom, body peace, and self-acceptance.

How does your method work and why do you think it is most effective?

I believe in my method because it goes beyond food, weight and body image. We take the totality of a person into consideration. We examine their levels of stress, relationships, emotions, old beliefs, old patterns, sleep patterns, food, movement, self talk, self-care and self- worth. It is a fully comprehensive system. It is not just about food.

Apart from working with individuals, do you also work with businesses and organizations?

I have shared the Shaping Perspectives philosophy with a few organizations, such as Church groups, Health and Physical Education teachers, lawyers and nurses, as well as the New London Hospital, Martins Point, Colby Sawyer College,  NHAHPERD, Women Standing Together, Plymouth State Women’s Leadership Summit, To Be A Champion, Nelson-Reade Law Office to name a few.

What is one thing that helped you in your entrepreneurial journey that you would do over and over again?

In addition to ongoing personal and professional development: Delegate. We hired a virtual assistant without whom we would be lost! I am delighted to have hired Jam and would hire her over again and again!

Is there anything else you would like to add or highlight, some anecdote or story to share with our readers?

One of my clients confessed she didn’t suspect that taking care of herself and eating intuitively and joyfully (knocking down worry, criticism or judgment), would improve her relationship with her kids. But it did. Now that her cup is full and that she is no longer stressed and worried, she has become much closer with both of her kids. This is invaluable!

One other client said to me just the other day: “I finally realized I couldn’t hate myself thin”. Those words have changed her life.

About Anne

Anne Poirier CSCS, is a nationally recognized Body Image Expert, author of the Body Joyful, founder of Shaping Perspectives… A Woman’s Way to Joy and leader of the Body Joyful Revolution.  As a pioneer and leading voice for the body neutrality movement she has been featured and cited in major media outlets around the world including Shape, Women’s Health, Tracy Anderson Magazine, New York Times, Washington Post, Newsy, Livestrong, Huff Post, ABC, Fox, CBS and NPR.  As a long-time eating disorder survivor, non-diet coach and certified self-talk trainer Anne has been a guest 55+ podcasts and serves on the National Eating Disorders Association (NEDA) Lived Experience Task Force. In a 35+ year fitness and coaching career and now as a certified Intuitive Eating Councilor, Eating Disorder Specialist and Life Coach, Anne helps women free themselves from diet culture and society’s thin ideal using her Body Joyful Solution.  Anne can be reached at anne@thebodyjoyful.com  For a digital copy of the Body Joyful: My Journey from Self-loathing to Self-acceptance by texting or DM Anne.

About Ditsa

Ditsa Keren PR Writer, Delivery Rank
Ditsa is a tech blogger and entrepreneur with a passion for innovative solutions that eliminate food waste and increase food security.